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Quainton News Archive - Quainton News No. 66 - Winter 1989 / 90

We ARE getting better


It is taking a long time, largely because of financial constraints but it is pleasing to see results beginning to pay off.

Improved publicity, and better targeting of the budget available, is bringing in more visitors. More importantly, they are staying on site longer, suggesting that more of interest and entertainment is being provided than in the past. A new colour leaflet is being prepared for 1990 using a selection of suitable colour transparencies depicting the Centre to best advantage. If better advertising is to work to fullest effect it is essential that the "product" offered matches the "hype".

Standards at leisure attractions are rising all the time. In turn, the public's expectations rise and they are less forgiving when things go wrong or fail to meet these standards. Dirty toilets, inadequate car parking, poor catering facilities or a general air of untidiness are no longer overlooked because the enterprise is run by volunteers. Buckinghamshire Railway Centre cannot buck market trends!

The reality of the situation has dawned upon the majority and it is pleasing to see that greater urgency is being given to tidiness, presentation, walkways and to banishing the image of decay and seediness as portrayed by the appalling state of the overflow catering coach.

The achievements of recent years have not gone unnoticed by the outside world. The image of the Centre was enhanced greatly by the British Coal Award and the wonderful Royal visit by The Duke of Gloucester in April for the official return to steam of King Edward I. The hard work by the 6024 group and the behind-the-scenes efforts by Quainton (and Caxton Publicity!) staff resulted in excellent media attention which boosted visitor attendances throughout the season.

The Chesham Line celebrations were something of a coup for the Society but sadly presented few publicity opportunities. London Regional Transport handled all publicity and press matters 'in house' and Quainton did not get the attention it deserved.

1990 looms frighteningly close. The major event planned for the year is the weekend of celebrations to mark the Society's 21 years at Quainton. The event's success, like the fortunes of the Society itself, depend entirely on the efforts and dedication of members. Do your bit and pull your weight in 1990!


Notes:
The text in this Quainton Railway Society publication was written in 1989 and so does not reflect events in the 25+ years since publication. The text and photographs are repeated verbatim from the original publication, with only a few minor grammar changes but some clarifying notes are added if deemed necessary. The photos from the original publication are provided as scans in this internet version of this long out of print publication.

Reference:
We ARE getting better - Quainton News No. 66 - Winter 1989 / 90


Text © Quainton Railway Society / Photographs © Quainton Railway Society or referenced photographer
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